The trick is always to write in pairs because if at least two people find it funny, you’ve immediately halved the odds of it not being funny.

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The trick is always to write in pairs because if at least two people find it funny, you've immediately halved the odds of it not being funny.

The trick is always to write in pairs because if at least two people find it funny, you've immediately halved the odds of it not being funny.

The trick is always to write in pairs because if at least two people find it funny, you've immediately halved the odds of it not being funny.

The trick is always to write in pairs because if at least two people find it funny, you've immediately halved the odds of it not being funny.

The trick is always to write in pairs because if at least two people find it funny, you’ve immediately halved the odds of it not being funny.

- Steve Coogan

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