Our theory is, if you need the user to tell you what you’re selling, then you don’t know what you’re selling, and it’s probably not going to be a good experience.

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Our theory is, if you need the user to tell you what you're selling, then you don't know what you're selling, and it's probably not going to be a good experience. Our theory is, if you need the user to tell you what you're selling, then you don't know what you're selling, and it's probably not going to be a good experience. Our theory is, if you need the user to tell you what you're selling, then you don't know what you're selling, and it's probably not going to be a good experience. Our theory is, if you need the user to tell you what you're selling, then you don't know what you're selling, and it's probably not going to be a good experience.

Our theory is, if you need the user to tell you what you’re selling, then you don’t know what you’re selling, and it’s probably not going to be a good experience.

- Marissa Mayer

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